Game and Eurogamer team up
The Eurogamer Expo have announced that their retail partner for this year’s expo at London’s Earls Court will be none other than last years Expo rival – Game. Game will offer discounts and unique offers at the expo between 27th-30th September.
In a joint statement both sang each other’s praises: “Eurogamer Expo is a great show and our customers love it,” GAME’s marketing director Anna-Marie Mason said. “We’re excited to be partners with Eurogamer Expo this year. GAME will be highly visible at the show offering great deals and on a range of this year’s best products.”
Eurogamer boss Rupert Loman added: “We’re delighted to have a retail sponsor of GAME’s stature associated with the Expo. Their huge marketing reach should help bring the Eurogamer Expo to the attention of more gamers than ever before.”
Last year’s Gamefest shocked the UK by giving the established exhibition a run for it’s money, selling out all three days in its first year mainly due to the Modern Warfare 3 exclusive it held over the competition. Unsurprisingly, due to going into administration this year Gamefest will not be returning this year.
If you are going to the Eurogamer expo, look out for us as we will be hiding around Earls Court!